Why responsible advertising matters to companies and brands?

What are the relevant regulations, how do they apply to brands and how are they expected to evolve?

How can media and sustainability teams work together towards shared objectives, while facing conflicting priorities?

Do these questions sound familiar or you have different ones?

I can provide the answers through custom trainings, built around your specific situation and educational needs.

Who are the best-in-class companies in responsible advertising? What are they doing?

How are your competitors approaching responsible advertising?

Which best practices and which benchmarks are available in the market?

Would you like to inspire your team with concrete cases from the market?

I gather the most relevant for you and build those in motivational sessions for your team, based on your preferred format.

Applying the theory and best practices to make your media supply chain and operations more responsible

Selecting responsible suppliers

Setting policies and guidelines for your local and global teams that balance sustainability and communication targets and principles

Like sustainability, responsible advertising has no one-fit-all answers.

I can help design and advance your own journey, starting from your priorities, resources and goals.